Social Media is the sharing of information and interaction with others through online sites such as Facebook, Twitter, Linked In, Pinterest, and Google Plus, just to name a few of the more popular sites.
I like to think of Social Media as adult “Show and Tell.”
When we were little we had the opportunity to bring in something to share with our classmates. Maybe it was a toy or trinket, souvenir or story. In any case, we had the opportunity to have a forum to share with our peers. And in the end, our peers grew curious and asked us many questions about what we shared, at which point sharing became an interaction.
Take Facebook. We share our everyday occurrences, our challenges and successes, our triumphs and our defeats. We can post videos and pictures; we can even choose whom we want to include in our sharing. And in the end, we look to our friends, colleagues, fans, family to leave comments or “Like” what we have to share. Questions are asked, comments are made, and an entire conversation revolves around something we have shared. Isn’t this really adult show and tell?
When it comes to our business, we have the opportunity to “show and tell” about our products and services. We can use pictures and videos and point people in our direction, encourage our consumers and clients to “Like” what we have to offer and share it with others. Our goal is to be found by as many people as we can turn into customers, either now or in the future.
Social Media is free advertising; it is the number one way consumers are shopping. And why wouldn’t they? They can shop all hours of the day and gather information, compare prices, services, and the experiences of others. All of this can be done in the privacy of their own home, office, car, or portable device.
In order to be “found” on the web, you must invest in a social media plan. The idea is to develop a fan base that draws attention to what you have to offer. Word of mouth is a popular form of advertising, and what better way to showcase your business or service than designing, implementing, and procuring a social media plan?
How Can Flair For Writing Help?
As business professionals with social media knowledge and expertise, we have the experience, confidence, and conviction to develop content that draws people to your site.
But what if I do not have a site?
That’s easy to solve. Flair For Writing works with a team of experts to develop and maintain your social media sites so that you have a professional online presence filled with content that draws consumers to your site and entices dialogue to keep them coming back.
Why Use Social Media?
- Social Media is the number one way of advertising.
- 90% of all online consumers go to social media sites to find products and services.
- It is free
- You get the most return from your investment
Why Do I Need Someone to Help Me Develop Content for my Site?
Chances are, unless your business has to do with social media, your expertise is in a field other than Social Media. Flair For Writing knows how social media works and how to drive traffic to your site. We can help you set up the site and then train you had to maintain the site, or we can maintain it for you. We are experts at creating keyword-rich content that draws interest to your site and can create a series of posts with dates, times, and links that can be posted. All you have to do is respond to the posts and have fun!
Because you can’t afford not to. Social Media is absolutely necessary if you want your business to thrive and grow, let alone be found. Maintaining a social media presence is a fun, interactive way to connect with your customers, build trust, and keep your business or service in the forefront of your consumer’s minds.
Interacting on Facebook or Twitter or Linked In should be as automatic as checking your emails and returning customers’ calls; it’s a huge part of customer service, and once you figure out how to use social media, you will find that it is time well spent.